You post to Instagram. You boost ads on Meta. You throw time at TikTok.
But the one content channel with zero algorithm, near-total visibility, and 98% open rates?
Most brands ignore it completely.
We’re talking about WhatsApp Status—and if you're not using it to market, you’re leaving serious money on the table.
Let’s fix that.
Think Instagram Stories, but inside WhatsApp.
Your business can post:
They last 24 hours. They appear in their own dedicated tab. And best of all: your audience has already opted in.
No ad spend. No shadow bans. Just raw reach.
📲 70% of WhatsApp users check Status daily
👁️🗨️ Brands using Status consistently report 75–95% view rates
📈 And Status content drives up to 2.5x more conversions than feed posts
Here’s what makes Status different:
With Status, your message doesn’t have to fight to be seen.
It’s there. And it works even when your customer is mid-air or in a low-signal zone.
At OFF THE GRID, we create Status content designed to build trust, sell products, and keep attention.
Here are the formats that convert:
Short-term promos like “24 hours only” or “first 100 buyers” create urgency and drive direct action.
Raw video or photo updates from the team, warehouse, events, or product shoots build brand personality.
Day-by-day product teasers or influencer-led videos build momentum and FOMO.
Quick product spotlights with a single CTA—“Reply to order” or “Tap to view”.
Customer reviews, UGC, and testimonials hit harder when seen in a native, non-branded setting.
Special codes for Status viewers only. It makes the audience feel in on something.
Here’s what we’ve delivered for clients using WhatsApp Status:
And none of them needed a paid ad to get there.
Don’t wing it. Here’s what we recommend at OFF THE GRID:
Consistency trains your audience to check back. Aim for 1–3 updates per day.
No polished ads. Use phone-shot video, conversational captions, and real team faces.
Small screens mean you’ve got seconds to land your point.
“Reply to book.”
“Tap to view.”
“Screenshot this code.”
Tell them what to do next.
Check how many viewers make it to your final Status post—this tells you if your story is dragging or driving.
Most teams don’t have time to create daily content. Or test different formats. Or tweak creative constantly.
That’s where we come in.
We manage:
You get a Status feed that feels alive, performs like an ad, and keeps working even in low-signal zones and onboard Wi-Fi.
WhatsApp Status isn’t just a bonus channel.
It’s your always-on, always-visible broadcast layer—and it’s ready for you to own.
📲 Want us to run your WhatsApp Status like a pro media channel?
Let’s talk—we’ll create, schedule and optimise everything for you.
